World Malaria Day
United to Beat Malaria (formerly known as Nothing But Nets) puts on an annual event for World Malaria Day as part of the Malaria on the Frontlines programming. 2021’s event was a significant pivot from an in-person event to a virtual event. United to Beat Malaria wanted to develop a campaign that still felt engaging and provided a unique experiences for their attendees.
Through our partnership we were able to develop custom, graphics for the campaign that highlighted the frontline workers battling Malaria all over the word. The campaign’s tone was hopeful and focused on how the community could come toghether to help fight Malaria. We created a suite of graphics for various social media platforms (Instagram, Facecbook, X/Twitter), email communications, websites, and audience interaction (branded gifs and zoom backgrounds). This helped match the event’s energy from previous years, while making it custom tailored for a virtual experience.