Take a Sec an InfoSec Campaign

In conjunction with Freddie Mac’s Corporate Communications team, the “Take a Sec” Campaign was designed to engage and educate employees on best practices for staying secure in today’s digital landscape. Launched in the lead-up to Cybersecurity Month, the campaign featured dynamic digital signage displayed throughout the campus, highlighting key tips and insights on digital security. A standout element of the campaign was an interactive “trap exhibit,” which illustrated various cybersecurity threats in a tangible, memorable way, encouraging employees to recognize and avoid these common pitfalls. Handouts reinforced the exhibit’s themes, providing practical takeaways that staff could apply to their own digital habits. Together, these elements helped foster a culture of security awareness, empowering employees to protect their personal and professional information.